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Session Details

GROHE QuickFix Launch Event

Home. The place we all love. The place that calms us down, where we come together and life happens. Home stands for stability, but also constant change. Lately, we had to re-define home to include an office, a classroom, our favourite restaurant and even a spa. 

As our home is the central focus of our lives, we aim to make it as comfortable as possible. We are changing interiors, painting walls and starting our personal renovation projects. Home improvement is on the rise and it’s more than just a trend – it’s become a new lifestyle.

With our new sub-brand, GROHE QuickFix, we offer a unique experience to all consumers looking for a easy and convenient bathroom or kitchen upgrade. With just a single promise from inspiration to installation: to be surprisingly easy.

We invite you to immerse yourself in the colourful world of GROHE QuickFix. Take a look behind the scenes and join us on a fascinating journey towards a new consumer experience.

Experts on stage

Jonas Brennwald
Jonas Brennwald

Jonas Brennwald

Leader, LIXIL EMENA

Jonas Brennwald has managed various sales regions for GROHE since 2012, most recently as Chief Sales Officer. Since 2019 he is part of the board as Co-CEO Grohe AG and became Leader LIXIL EMENA in 2020. In his role he is responsible for the commercial aspect of the business for the GROHE brand in EMENA, incorporating LIXIL's global expertise and values. Before his career at LIXIL EMENA, he held numerous management positions at major brands, including Mars, Ecolab, Goodyear Dunlop and Dorman.

Gerhard Sturm
Gerhard Sturm

Gerhard Sturm

Leader, Marketing, LIXIL EMENA

Gerhard Sturm started his career at GROHE in 2016 as CMO - Chief Marketing Officer at Grohe AG. Since 2020 he acts as Leader, Marketing for LIXIL EMENA. In this role, he is responsible for all marketing activities including product portfolio, brand, activation, service and sales operations. Before joining LIXIL, he gained 19 years of experience in general management, sales and marketing positions at L’ORÉAL and SONY.

Dana Götte
Dana Götte

Dana Götte

Leader QuickFix, LIXIL EMENA

Dana Götte started her career at GROHE in 2012 as Manager Corporate Development. Throughout the years, she was responsible for GROHE key accounts in Central Europe, the introduction of GROHE’s International Key-Account Management organization as well as the implementation of a new CRM system. Since 2020, she is Leader, Marketing Strategy LIXIL EMENA and developing the GROHE QuickFix concept. Before her time at LIXIL EMENA, Dana Götte was Manager at OC&C Strategy Consultant and SIG Combibloc.

Alex Zucconelli-Serban
Alex Zucconelli-Serban

Alex Zucconelli-Serban

Leader Marketing Communication, LIXIL EMENA

Alex Zucconelli-Serban is part of GROHE since 2019 and has managed the brand’s transformation to its more consumer centric approach. Since 2020 he is Leader, Marketing Communication for LIXIL EMENA. In his role he is responsible for various departments such as: Brand & Strategy, Creation, Content, Digital Advertising and Special Brand Projects. Before his career at LIXIL EMENA he earned a track record working for international brands such as Dyson, Telefonica/O2 and the WÜRTH Group.

Hosted by

Chris Brow
Chris Brow

Chris Brow

Moderator

As the son of a German saleswoman and a US soldier, Chris Brow grew up in Germany and in the United States of America. In addition to his profession as a presenter for events and as a TV host, Chris is part of the permanent line-up of the successful band "Fresh Music Live" and supports them as a rapper at home and abroad. Thanks to his distinct empathy, the "certain something", his humor and the constant joy of entertainment, he was able to make a name for himself with international clients within a few years.